http://www.theconversationmanager.com/2012/08/28/the-end-of-internal-communication/?utm_source=rss&utm_medium=rss&utm_campaign=the-end-of-internal-communication Everything you need to know to survive the age of conversations Wed, 05 Jun 2013 20:27:06 +0000 hourly 1 http://wordpress.org/?v=3.4.2 http://www.theconversationmanager.com/2012/08/28/the-end-of-internal-communication/#comment-2358 frank goetmaeckers Tue, 04 Sep 2012 13:28:26 +0000 http://www.theconversationmanager.com/?p=7666#comment-2358 'One can wonder why the internal and external messages should be different.' The answer is: the different back ground knowledge of both groups. Employees obviously have a far more in dept understanding of the company and its products. And a basic rule in communication remains: adjust your communication to the knowledge level of your audience. That's why internal and external messages should always be different. ‘One can wonder why the internal and external messages should be different.’ The answer is: the different back ground knowledge of both groups. Employees obviously have a far more in dept understanding of the company and its products.
And a basic rule in communication remains: adjust your communication to the knowledge level of your audience. That’s why internal and external messages should always be different.

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