http://www.theconversationmanager.com/2012/10/03/klout-the-facts-and-consequences-for-brands/?utm_source=rss&utm_medium=rss&utm_campaign=klout-the-facts-and-consequences-for-brands Everything you need to know to survive the age of conversations Sat, 20 Apr 2013 15:33:26 +0000 hourly 1 http://wordpress.org/?v=3.4.2 http://www.theconversationmanager.com/2012/10/03/klout-the-facts-and-consequences-for-brands/#comment-3130 It Pays To Be Popular: Klout’s Role In Business « [DOT]com: (Dan on Tech) Mon, 17 Dec 2012 00:24:26 +0000 http://www.theconversationmanager.com/?p=7753#comment-3130 [...] http://www.theconversationmanager.com/2012/10/03/klout-the-facts-and-consequences-for-brands/ [...] [...] http://www.theconversationmanager.com/2012/10/03/klout-the-facts-and-consequences-for-brands/ [...]

]]> http://www.theconversationmanager.com/2012/10/03/klout-the-facts-and-consequences-for-brands/#comment-2586 Jo Helsen Wed, 03 Oct 2012 09:06:43 +0000 http://www.theconversationmanager.com/?p=7753#comment-2586 I think Klout is a really "m'as-tu vu" place, no wonder that there are more men than women on the platform. For easier recruitment purposes it is said that it is important to have a high Klout score, however it is very difficult to climb the ladder if you are not linked to a company or organisation and just have to 'sell yourself'. I must admit I have checked big influencers on Klout to follow on Twitter, however, it is not always the 'big fish' who have the most interesting or up-to-date information. As a lot of people they often just reproduce/retweet,...it is a matter of finding the people on the source, sometimes it coincides with high cloud score influencers, sometimes it doesn't. So what is the value of Klout in the end? Another remark on Klout is that they should integrate new social media quicker. Already a whole year everybody believes Pinterest has a great future, and users are increasing, however this is not yet included. The same goes for regionally succesful social media channels. I think Klout is a really “m’as-tu vu” place, no wonder that there are more men than women on the platform.
For easier recruitment purposes it is said that it is important to have a high Klout score, however it is very difficult to climb the ladder if you are not linked to a company or organisation and just have to ‘sell yourself’.
I must admit I have checked big influencers on Klout to follow on Twitter, however, it is not always the ‘big fish’ who have the most interesting or up-to-date information. As a lot of people they often just reproduce/retweet,…it is a matter of finding the people on the source, sometimes it coincides with high cloud score influencers, sometimes it doesn’t. So what is the value of Klout in the end?
Another remark on Klout is that they should integrate new social media quicker. Already a whole year everybody believes Pinterest has a great future, and users are increasing, however this is not yet included. The same goes for regionally succesful social media channels.

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