The Conversation Managerhttp://www.theconversationmanager.com2011-02-04T09:55:55umbracoYour inspiration platform based on the bestselling bookenLet alligators teach you about word of mouthhttp://www.theconversationmanager.com/2011/2/4/let-alligators-teach-you-about-word-of-mouth.aspxFri, 04 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/4/let-alligators-teach-you-about-word-of-mouth.aspxHuge albino alligators in the sewers of New York can teach us something about word of mouth. The story of the alligators is one of the most known and wide spread urban legends ever. Go to New York, tell an obvious lie, and you might get a response like "Yeah right, like the gators in the sewers". No one ever presented any physical evidence of the existence of these creatures, but still a lot of people believed the story.

]]>Designing for eye contacthttp://www.theconversationmanager.com/2011/2/4/designing-for-eye-contact.aspxFri, 04 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/4/designing-for-eye-contact.aspxTime after time it strikes me. It strikes me how so many professional human interactions are so non-humane. You take a train. The conductor checks your train ticket, looking at the small print on the ticket. Is the date right? Is the destination right? I think every one in ten times, this person actually looks me in the eyes.

]]>Navy Command Social Media Handbookhttp://www.theconversationmanager.com/2011/2/4/navy-command-social-media-handbook.aspxFri, 04 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/4/navy-command-social-media-handbook.aspxNavy Command Social Media Handbook - Online Version
View more documents from US Navy Social Media.
]]>1994: "Today": "What is the Internet, Anyway?"http://www.theconversationmanager.com/2011/2/3/1994-today-what-is-the-internet,-anyway.aspxThu, 03 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/3/1994-today-what-is-the-internet,-anyway.aspx

]]>Activation by combining Facebook’s 'who' and Twitter’s 'what' at Foursquare!http://www.theconversationmanager.com/2011/2/2/activation-by-combining-facebook’s-'who'-and-twitter’s-'what'-at-foursquare!.aspxWed, 02 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/2/activation-by-combining-facebook’s-'who'-and-twitter’s-'what'-at-foursquare!.aspxWhile Facebook is all about what's on people's minds and Twitter updates tell us what's happening, for almost 2 years now, Foursquare combines both by telling us who is where and what is happening over there.

]]>CM TV Episode #1: On the couch with Steven Van Belleghemhttp://www.theconversationmanager.com/2011/2/2/cm-tv-episode-1-on-the-couch-with-steven-van-belleghem.aspxWed, 02 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/2/cm-tv-episode-1-on-the-couch-with-steven-van-belleghem.aspx

]]>Obsessed with Facebook [infographic]http://www.theconversationmanager.com/2011/2/2/obsessed-with-facebook-[infographic].aspxWed, 02 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/2/obsessed-with-facebook-[infographic].aspxobsessed-with-facebook

]]>How engaged is your brand? [infographic]http://www.theconversationmanager.com/2011/2/1/how-engaged-is-your-brand-[infographic].aspxTue, 01 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/1/how-engaged-is-your-brand-[infographic].aspxLinkedIn's personal 2010 reviewhttp://www.theconversationmanager.com/2011/2/1/linkedin's-personal-2010-review.aspxTue, 01 Feb 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/2/1/linkedin's-personal-2010-review.aspxThe first month of 2011 is already history. We've had the reviews, the lists, the top 10, 100 or even more for the previous year. The best wishes and the corporate greetings for the one to come. Some were annoying, some were funny and consequently immediate YouTube hits, like the JibJab review for example. Most of them only caught my attention for a couple of seconds, the better ones a bit longer. Last week, I received a rather late review e-mail of 2010 that immediately got that full minute: a personalized message from LinkedIn.

]]>New trend: the 'Chief Customer Officer'http://www.theconversationmanager.com/2011/1/31/new-trend-the-'chief-customer-officer'.aspxMon, 31 Jan 2011 00:00:00 GMThttp://www.theconversationmanager.com/2011/1/31/new-trend-the-'chief-customer-officer'.aspxIn the past 10 years, the most undervalued person in a company undoubtedly was the customer. Customers are too often seen as a debit entry. Recently however there was a slight change in the attitude on the matter. A recent Forrester survey shows that more and more companies appoint a 'Chief Customer Officer'. These people have a senior level or management level in the company. Their responsibility is creating a good customer experience, the challenge being to obtain a better collaboration between different departments and business units. Dunkin' Donuts, Oracle and Allstate were amongst the first to create this function.

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