The Conversation Manager

by Steven Van Belleghem

The Conversation Priest

by Dado 17. June 2010 15:37

Roderick Vanhögen (http://twitter.com/fatherroderick), a Dutch Catholic Priest better known as Father Roderick or the Podcast Priest, shows how the conversation management philosophy really can turn the tide, even for religion!

Father Roderick is CEO of SQPN - Star Quest Production Network – an organization creating ‘engaging media that serves the Church, evangelizes the world, and forms an authentic community’. In a kind of daring way, Father Roderick succeeds in turning an outdated looking ‘product’ into a contagious story by managing & starting conversations via new media. Every morning Father Roderick brings his daily breakfast-podcast to the online spheres, inspiring people and followers around the globe. Doing so, he’s bringing together kindred spirits into a ‘virtual church’ with a massive turnout. His key ingredients: passion – the willingness to "share something of [his] enthusiasm" & new media!

And it seems people (even non-Catholics!) really favor his conversational style:

“Vonhögen gives indispensable access to modern European Catholicism, and if you feel the Catholic church has lost its modern context, I encourage you to give this priest a chance at changing your mind.”

“I am not a Catholic, but I had heard a few things about the Catholic Insider Podcast, so I decided to give it a listen. The thing that immediately jumped out at me was the obvious enthusiasm that Father Vonhögen possesses. This enthusiasm shines through whether he is talking about secular matters such as podcasting, or about spiritual matters such as faith.”

“Vonhogen has produced one of the more livelier, entertaining podcasts I've listened to thus far. And this is from a priest! :)”

The story of Father Roderick shows that solid conversation management (while embracing new media) really can make the difference. Amen :-)

Father Roderick in the Vatican:

Father Roderick live on USTREAM: http://www.ustream.tv/channel/father-roderick-live

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@NicoDeMuynck Yes. Thx! Iets aan gehad? Bijgeleerd? :) #CM48
netsrikk (Kir.) (2010-12-24 10:07:24)
RT @tomderuyck: Well done!! - RT @dadovpeteghem: Virtual glass, virtual champagne. Ikea launches Skål for iPhone. Cheers! http://bit.ly/gCNzju #cm48
delaportos (Renaat Delporte) (2010-12-23 23:30:14)
Well done!! - RT @dadovpeteghem: Virtual glass, virtual champagne. Ikea launches Skål for iPhone. Cheers! http://bit.ly/gCNzju #cm48
tomderuyck (Tom De Ruyck) (2010-12-23 23:26:05)
RT @dadovpeteghem: Virtual glass, virtual champagne. Ikea launches Skål for iPhone. Cheers! http://bit.ly/gCNzju #cm48
ibartel (Bartel V Herreweghe) (2010-12-23 23:16:29)
Virtual glass, virtual champagne. Ikea launches Skål for iPhone. Cheers! http://bit.ly/gCNzju #cm48
dadovpeteghem (Dado Van Peteghem) (2010-12-23 23:11:18)
RT @dadovpeteghem: Hilarious :) RT @dennisclaus: the birth of jesus through social media: http://youtu.be/GkHNNPM7pJA #merrychristmas #cm48
1plus1is11 (Gerard van den Bos) (2010-12-23 15:52:44)
Cool to be mentioned here RT @socialmedia2day: These are NOT the trends for 2011 http://goo.gl/fb/IPM8p #sm #cm48
Steven_InSites (Steven Van Belleghem) (2010-12-22 17:36:37)
Hilarious :) RT @dennisclaus: the birth of jesus through social media: http://youtu.be/GkHNNPM7pJA #merrychristmas #cm48
dadovpeteghem (Dado Van Peteghem) (2010-12-22 14:50:27)
the birth of jesus through social media: http://youtu.be/GkHNNPM7pJA #merrychristmas #cm48
dennisclaus (Dennis Claus) (2010-12-22 14:43:49)
Good one! RT @Steven_InSites: #conversationstarter These are NOT the trends for 2011 http://bit.ly/hPwH4v #cm48
mariondebruyne (Marion Debruyne) (2010-12-22 13:59:53)

         

Eindelijk een boek dat niet alleen aangeeft dat de consument veranderd is, maar dat praktische inzichten geeft hoe je daar dient op in te spelen. Verplichte lectuur voor iedereen die te maken heeft met consumenten marketing.

Prof. Gino Van Ossel, Vlerick Leuven Gent Management School