The Conversation Manager

by Steven Van Belleghem

About the author

Steven Van Belleghem is Managing Partner of innovative research agency InSites Consulting. His passion is helping clients in taking strategic marketing decisions. Steven is specialized in branding, advertising and word-of-mouth strategies. Together with his team, he’s helping companies get a grip on the current consumers through branding, advertising and conversations.

Before Steven joined InSites Consulting, he was a researcher at the Vlerick Leuven Gent Management School. Today, Steven is still a speaker at the school in a large number of executive teaching programs (e.g. brand management, marketing planning, young management program, …). Steven is also a frequent speaker on marketing conferences and business schools.

Steven is married with Evi Seymortier and has one son, Siebe. He’s a fan of good food & wine, FC Bruges and Disney. 

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Speeches

Speeches

Contact Steven for your private company speech, mail to ...

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Wall of fame

Wall of fame

Jordan Miller
Organic, Inc.

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Follow the buzz (#CM48)

@NicoDeMuynck Yes. Thx! Iets aan gehad? Bijgeleerd? :) #CM48
netsrikk (Kir.) (2010-12-24 10:07:24)
RT @tomderuyck: Well done!! - RT @dadovpeteghem: Virtual glass, virtual champagne. Ikea launches Skål for iPhone. Cheers! http://bit.ly/gCNzju #cm48
delaportos (Renaat Delporte) (2010-12-23 23:30:14)
Well done!! - RT @dadovpeteghem: Virtual glass, virtual champagne. Ikea launches Skål for iPhone. Cheers! http://bit.ly/gCNzju #cm48
tomderuyck (Tom De Ruyck) (2010-12-23 23:26:05)
RT @dadovpeteghem: Virtual glass, virtual champagne. Ikea launches Skål for iPhone. Cheers! http://bit.ly/gCNzju #cm48
ibartel (Bartel V Herreweghe) (2010-12-23 23:16:29)
Virtual glass, virtual champagne. Ikea launches Skål for iPhone. Cheers! http://bit.ly/gCNzju #cm48
dadovpeteghem (Dado Van Peteghem) (2010-12-23 23:11:18)
RT @dadovpeteghem: Hilarious :) RT @dennisclaus: the birth of jesus through social media: http://youtu.be/GkHNNPM7pJA #merrychristmas #cm48
1plus1is11 (Gerard van den Bos) (2010-12-23 15:52:44)
Cool to be mentioned here RT @socialmedia2day: These are NOT the trends for 2011 http://goo.gl/fb/IPM8p #sm #cm48
Steven_InSites (Steven Van Belleghem) (2010-12-22 17:36:37)
Hilarious :) RT @dennisclaus: the birth of jesus through social media: http://youtu.be/GkHNNPM7pJA #merrychristmas #cm48
dadovpeteghem (Dado Van Peteghem) (2010-12-22 14:50:27)
the birth of jesus through social media: http://youtu.be/GkHNNPM7pJA #merrychristmas #cm48
dennisclaus (Dennis Claus) (2010-12-22 14:43:49)
Good one! RT @Steven_InSites: #conversationstarter These are NOT the trends for 2011 http://bit.ly/hPwH4v #cm48
mariondebruyne (Marion Debruyne) (2010-12-22 13:59:53)

         

De Conversation Manager is een praktisch en sterk onderbouwd boek die de hedendaagse marketingrealiteit zeer goed weerspiegelt. Zijn antwoorden op nooit gestelde vragen belangrijk? Steven geeft duidelijke voorbeelden van de directe invloed die deze kritische verwoordingen hebben op uw consumenten. We moeten de vragen dan misschien niet meer stellen, maar hoe we met de antwoorden omgaan is des te belangrijker.

Hans Schmeits, VP Global Marketing Services UCB Group