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by Steven Van Belleghem
on
Aug 17,2010
in the categories:
Branding,
Social Web
We have all seen the Nike+ case many times. It was a great
innovation: tracking running behavior and linking it to the web and
friends. Now, they've gone even a step further: they
included geo-marketing aspects through FourSquare
and a brand new music application.
tags:
FourSquare, Nike, iPhone, Geo-marketingRead more »