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Steven Van Belleghem is the author of the best selling book ‘The Conversation Manager’ in which he argues that traditional advertising no longer works. Read his fresh perspective and discover with practical tools and tips what it takes to begin your journey toward being a Conversation Manager.
This is how Heineken says thank you for one million likes on Facebook
on February 16, 2011in the categories Uncategorized
Social Media
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RT @Steven_InSites: just posted: This is how Porsche says thank you for one million likes on Facebook http://bit.ly/fEuJJc #cm48
by Invictis (Werner Holzapfel)
RT @bconversational Don't forget your website when talking about conversations | The Conversation .. http://bit.ly/hCO9AW #cm48
by hansdehondt (Hans De Hondt)
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48 hours to take action
Marketeers need to change their behaviour today in order to remain competitive in the next few years. All marketeers I meet today at conferences and events agree that the consumer is changing, but my frustration is that marketeers are not changing. We have 48 hours to take action!
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