on March 18, 2011in the categories Conversations, Social Web Last Wednesday we attended the launch of ‘The Conversity Model’, a brand new book by Clo Willaerts (@bnox). The story builds upon The Conversation manager, and provides a model that helps companies to get more out of social media.
We had a short talk with the author:
Steven Van Belleghem is the author of the best selling book ‘The Conversation Manager’ in which he argues that traditional advertising no longer works. Read his fresh perspective and discover with practical tools and tips what it takes to begin your journey toward being a Conversation Manager.
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RT @BConversational: RT @dadovanpeteghem: Just found out about @repudo These kind of apps are going to change the world - http://bit.ly/eCG4La #mobile #cm48
by repudo (Repudo)
nice! RT @Steven_InSites: I'm featured on the homepage of slideshare http://slidesha.re/fehlys #personalbranding #conversations #cm48
by dadovanpeteghem (Dado Van Peteghem)
SlideShare
48 hours to take action
Marketeers need to change their behaviour today in order to remain competitive in the next few years. All marketeers I meet today at conferences and events agree that the consumer is changing, but my frustration is that marketeers are not changing. We have 48 hours to take action!
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