As every FC Bruges fan I was shocked to hear that Stijn Stijnen was bashing his team mates and employer through anonymous posts on internet fora. The problem is that this story will make my job more difficult. Many top managers will take this case to proof that employees shouldn’t spend time on social media. They can only hurt the brand image; will be a reflection in many companies. A recent study from InSites Consulting showed that 56% of Belgian companies block their employees from using social media in the office. Through these policies they hope to avoid issues like Club Bruges is facing today ‘thanks’ to Stijnen.
Social Media
On YouTube
Follow us on twitter
Maes talking about how they deal with conversation management: starting conversations via traditional media & small actions #febelmar #cm48
by tomderuyck (Tom De Ruyck)
Just attended an inspiring conversation session by @steven_insites #cm48
by bxtof (christophe )
SlideShare
48 hours to take action
Marketeers need to change their behaviour today in order to remain competitive in the next few years. All marketeers I meet today at conferences and events agree that the consumer is changing, but my frustration is that marketeers are not changing. We have 48 hours to take action!
Follow us on facebook
Join the Conversation Manager fans on facebook and get daily updates on new cases, reviews and events.