So, the people of Facebook did a little research about how to engage and conversate when you’re a journalist…. at Facebook. That’s some trustworthy research done by the social networking giant, but oh well: there were some findings that are a) very interesting and can b) can be extrapolated to other persons than journalists. They are human, too, you know.
Tag : Study
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How journalists can engage and conversate on Facebook
on July 14, 2011in the categories Conversations, Social Web Read more » -
Join the Ultimate Twitter Study
on May 26, 2011in the categories Activation, Conversations, Social Web Read more »It’s been said a thousand times: Twitter is big business nowadays. Mariah Carey got her fans to guess the names of her newborn twins on Twitter, the death of Osama Bin Laden was announced on Twitter ahead of traditional news channels and the royal family decided to block every internet connection in Westminster Abbey to prevent the guests from tweeting through the wedding of Kate and William.
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It all begins with brand identification
on March 30, 2010in the categories Branding, Reviews Read more »Some people think that being a Conversation Manager is only about monitoring conversations on social media and responding to those messages. Those of you who really understand what conversation management is about, know that observing & participating in online conversations is only one aspect of the tasks of a Conversation Manager.





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Marketeers need to change their behaviour today in order to remain competitive in the next few years. All marketeers I meet today at conferences and events agree that the consumer is changing, but my frustration is that marketeers are not changing. We have 48 hours to take action!
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